It is possible to increase your site’s search engine ranking, by building direct links to your website from other sites.
But not all sites are equal in the eyes of Google.
Back in 2005 Google’s “Webspam” team, came up with an HTML attribute (rel=”nofollow”), that tells search engine spiders whether the links in a webpage should be given credit or ignored.
So it is worth understanding the difference between “nofollow” and “dofollow” links.
“NoFollow “- Why wouldn’t I want the search engine spiders to see all of the links on my site?
- Paid Affilliate Links
The page rank of your site is taken into consideration when Google processes the links it finds and that kudos is passed on to the ranking of the link site.
Google doesn’t like paid links, they see it as an artificial method of the selling site gaining a higher ranking.
To hide paid affilliate links it is worth adding the HTML attribute “nofollow”.
- Blog Comments
Many authority sites are aware of blogging tactics to gain ‘link juice’ by simpley posting comments that add no value and wish to block it.
This can be done through a widget such as ‘Delink Comment Author’ or by adding the “nofollow” attribute.
Is there a DoFollow Attribute?
No, basically by NOT using the “nofollow” tag, search engine spiders can crawl the content and evaluate the links.
Why does this matter for linkbuilding?
If the reason for commenting on a person’s blog is part of a strategy to increase your search engine ranking, it’s important to know if the site uses the “nofollow” attribute before spending time commenting on it.
How to identify a “Do Follow” blog.
- Look at the blogs source code to see if it uses the ‘nofollow’ attribute.
- Find a “do follow” list similar to my previous post.
- Use Free software “The Real Link Finder” tool.
This free software allows you to find blogs specific to your niche. You enter your keywords and the software searches for “dofollow” sites with your preferred parameters. In addition, their is a useful feature that populates a blog with your name, email and website address, saving you valuable time.
For more information and your own copy of the software visit: http://www.reallinkfinder.com
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John,
Great video with the Koala Bears.
And after reading your post I think I’m going to really have to study this linking stuff just a bit more.
Thanks,
Rob
Hi Rob,
I wanted to find out more after reading articles in Gary Parkes ‘Profit Pulling Newsletter’ and on Keith Purkiss blog where he’s promoting a script called ‘Backlink Generator Pro’.
I’ve bought the script to create automatic backlinks and also downloaded the free software “real link finder” so I can manually find dofollow sites in specific niche markets.
I’ll blog my findings.
John
Hey John!
Thanks for taking the time to drop by my blog.
I never really understood this whole linking thing, but now i’ve read your post I think I’ll make a point of looking into it.
Great post:)
Nathaniel.
Nathaniel´s last blog ..10,000 visitors for $10…update!
Hi Nathanial,
Backlinking is a massive subject and I’ll share anything I find that will help improve search engine rankings and get traffic.
John
Hi John, And after reading your post I think I’m going to really have to study this linking stuff just a bit more.
Hi John
Great post !!
Damn Google there always up to something. Why can’t they just keep things simple like the good old days. If we knew then what we know now we would have ruled the net by now, lol.
Good video sorry to hear your out of work, but when you become the next guru you’ll have the last laugh.
Take Care
Graeme
John
I don’t believe I had come across your blog before. Glad I found it.
You shared something here I knew nothing about and it is very valuable stuff.
There is just no end to the learning process. Oops gotta go I have a skype thing going with an associate in Malta and she is calling
Thanks again
Norm
Norm´s last blog ..Gene Got It From Gary And I Got It From Gene
Glad you liked it, drop by anytime.
John
John,
I have been trying to figure out the real scoop between follow and no follow links for some time now. Thanks for making your blog post so clear! -Norene
Norene´s last blog ..Beating the Newbie Blues
Hi Norene,
Glad to help. Out of interest is there any related subjects you’d like me to blog about?
Speak soon,
John